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July 24, 2004

Phase II - The search for an abundant software fuel source

It is a time honored tradition in the technology business to find a clever metaphor or an analogy to describe a new product or breakthrough. When you're lucky, it works and the target audience gets it the first time. It just resonates. So the challenge is how best to describe this new technology breakthrough to current and future NoteTaker users. One thing is clear though, it's definitely going to enable more productivity, more creativity and more value for our users.

As NoteTaker has evolved, so have our users' application needs. The challenge for a software company our size is how to create more leverage for ourselves and for our users. Ideally then, NoteTaker itself becomes a platform for plugging-in components or adding objects dynamically. This is not a new concept for a product technology to become more like a platform upon which other applications or plug-ins can run. That's the vision we've been following during this phase of our SilverStar Technology Plan.

It has also led us to ask some key questions in our search for an ideal approach; does there exist an abundant source of software fuel if you will that is everywhere? Something as abundant as hydrogen atoms in water molecules. It would have to be component-based, modular and easily installed anytime, anywhere (small memory footprint, secure and open-source in approach). And, these software object technologies would include examples of rich media content, interactive simulations as well as domain specific applications. What existing technology or technologies might we consider? And then the "aha" moment struck.

Posted by scott at July 24, 2004 04:15 AM